A fair price. No surprises.

No setup fees. No hidden surcharges. No per-customer fees. You pay a clear subscription, and your Wallet cards are unlimited.

€0 setup14-day trial, no card requiredMonthly, cancel any time
Pricing

Clear pricing, at your scale.

14-day trial, no card required. Monthly with no commitment, or a lower rate with an annual commitment. Your data stays exportable at all times.

Solo

For a single venue.

€29/month

excl. VAT · no commitment

  • 1 venue
  • Unlimited Wallet cards
  • QR code reader included
  • Staff app for iOS and Android
  • Analytics dashboard
  • Data export on demand
  • Support within 24 business hours

Multi

Popular

Up to five venues.

€79/month

excl. VAT · no commitment

  • Up to 5 venues
  • Everything in Solo
  • Consolidated dashboard
  • Per-venue roles
  • Priority support within 4 hours
  • Dedicated onboarding

Chain

From five venues onwards.

Custom
  • Unlimited venues
  • SSO and role management
  • Custom API and integrations
  • Dedicated account manager
  • Contractual SLA
  • Centralised billing
Monthly or annual

You choose your pace.

Monthly

With no commitment whatsoever. Stop whenever you like, and your data leaves with you.

Annual

The same product at a lower rate, in exchange for a twelve-month commitment. Ideal once you have seen the value.

Included in every plan

What you get, whichever plan you choose.

  • Unlimited Apple Wallet and Google Wallet cards
  • Unlimited loyalty customers
  • QR code reader included, ready to place on the counter
  • Free, unlimited lock-screen notifications
  • Cashier app for iOS and Android
  • Real-time analytics dashboard
  • Marketing automations (win-back, almost-a-reward, birthday)
  • Hosted in France, GDPR compliant, data exportable
  • No setup fees, no per-customer fees
Transparency

Compare with full clarity.

Many solutions advertise a headline price, then charge for setup, notifications, or each active card. Not us.

CriterionPrimpayOften elsewhere
Setup fees€0up to €190 excl. VAT
Customer notificationsFree Wallet pushSMS charged on top
Per-active-card feesNoneusage-based surcharges
App to downloadNoneoften required
Data hostingFrance, GDPRfrequently outside the EU
Frequently asked questions

Everything about pricing.

Are there any setup fees?

No. Getting set up is free. An optional hardware pack (pre-configured scanner and setup session) is available if you want it, but it is never mandatory.

How does the free trial work?

You get a fourteen-day trial with no card required. You test it on your real customers. If you continue, your subscription starts at the end of the trial.

What is the difference between monthly and annual?

Monthly has no commitment and can be cancelled at any time. Annual offers a lower rate in exchange for a twelve-month commitment. The product is identical either way.

Is the number of loyalty customers capped?

No. Your loyalty customers are unlimited, on every plan. You are never penalised for having a programme that works.

Do you charge per notification?

The lock-screen notifications sent to your customers' Wallet are free and unlimited. It is one of the major advantages of the Wallet approach over SMS.

What happens if I stop?

Your data belongs to you. You export it as a file at any time, and we delete it from our servers on request.

Ready to build loyalty differently?

Book a fifteen-minute demo. We show you Primpay in real conditions, tailored to your type of business.